Press release creation
Publication-ready releases built around a real hook, with the quotes, assets, platforms and dates a journalist needs to hit publish.
Indie game PR · Established 2011
Hundreds of games launch every week, and most slip quietly into the algorithmic abyss. PR Hound sniffs out the angles, fetches the coverage and makes sure yours gets heard above the noise.
Studios & publishers we've run with
A few of the games we've championed
Hot off the press
Fetching the latest releases…
For journalists, creators & streamers
Announcements, launch news and review keys straight to your inbox, filtered to the platforms you actually cover.
The pack
A small, sharp team with more than 60 years of combined experience getting games in front of the people who matter.
We started PR Hound in 2011 because brilliant games kept disappearing for the wrong reasons. Not because they were bad, but because nobody heard the bark. Press inboxes are brutal, algorithms are colder still, and a great launch can pass without a single headline.
So we do the unglamorous, relentless work that gets results: the pitch that lands, the embargo that holds, the journalist who actually opens the email. We treat your game like our own and we don't let go until the coverage shows up.
What we do
From the first announcement to the post-launch coverage report, we cover the whole campaign so you can stay heads-down on the game.
Publication-ready releases built around a real hook, with the quotes, assets, platforms and dates a journalist needs to hit publish.
We become your press office: handling requests, interviews, asset sharing and the occasional crisis, so nothing slips through the cracks.
We track every mention across sites, streams, podcasts and socials, then hand you clean, readable summaries instead of raw noise.
Creator seeding, sponsored content and press marketing pushes that put your game in front of the right audiences, not just the right inboxes.
Whitelists, embargoes and targeted outreach to the journalists, creators and streamers who'll actually play and cover your game.
Selected work

A cult JRPG that deserved a spotlight. We landed major platform coverage and got keys into the right hands, fast.

A rediscovered Saturn shooter, reframed as a story worth telling. The result: features in Kotaku, Forbes and Time Extension.
Kind words
“Before PR Hound, I switched PR agencies rather often. I stopped doing that, and there are some reasons for that. The most important is obviously that they get the job done. But what might be more valuable for me personally is the fact that they are straightforward and honest with me. Their expectation management is incredible. In all these years, I've never been let down, whether the times have been great or hard, they always stood by the Deck13 team and me.”
“We've been working with PR Hound for many years now and have partnered on a wide range of projects along the way. It's always a pleasure working with them. They're reliable, flexible, easy to work with, and simply great people. Over the years, PR Hound has become a trusted partner for us, and we're genuinely happy to continue working together on many more projects to come.”
“PR Hound understands that every game is different; that each one needs its own audience and strategy. Mixing old-school relationships with a modern data-driven approach that delivers results makes them a boutique agency I wouldn't hesitate to recommend.”
“It wasn't just that PR Hound consistently delivered great results... their understanding of both the Eastern and the Western gaming market made short work of that. To me, it was the team's initiative and ALWAYS going out of their way to provide us with extremely tailored support, even in areas we didn't know we needed help with!”
Say woof
Tell us about your game and your launch window. We'll come back with a plan, not a sales pitch.